The first creator-owned streaming platform.

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What is Launch?

A platform built by creators,
for creators.

Launch is building a streaming platform designed around creators rather than around them. Our goal is a model where creators are treated as partners, not just vendors — and where founding creators may have the opportunity to participate in Launch's Creators Ownership program as the platform grows.

We're building the infrastructure, the audience network, and the monetization layer — and we're inviting creators to help shape it with us from the start.

Low
Planned platform fees on direct fan revenue
Yours
You keep the rights to your own work
Why Launch?

The creator economy is broken.
We're fixing it.

1

The platforms own you.

YouTube, Netflix, Spotify — they profit from your audience while you remain a vendor. One algorithm change can erase a decade of work. That's not a partnership. That's tenancy.

2

Creators built the internet.

The attention economy was largely built by creators who earned wages while platforms captured most of the long-term value. Launch aims to rebalance that relationship.

3

Ownership changes everything.

When you own equity in the platform, your incentives align with every other creator. You grow together. You govern together. Your success is the platform's success.

4

The timing is right.

The building blocks for creator-owned media are coming together — distributed ownership, direct monetization, community governance. We're working to bring them together, at scale.

Creator Ownership Model

Not just a platform.
A stake worth building.

Four principles guiding how we're designing the platform — and the opportunities we hope to offer the creators who help build it.

Equity Opportunity

Founding creators may have the opportunity to participate in Launch's Creators Ownership program as the platform grows.

Revenue Share

We intend to share subscription revenue with creators based on viewership and engagement, with transparency as a core principle.

A Voice in Decisions

We're designing Launch so that creators have a real say in platform decisions — from monetization policies to product direction. Your input is meant to be part of how Launch is run.

You Keep Your IP

Your content stays yours. Launch is built around the principle that creators retain the rights to their own work, with licensing on terms they control.

Founding Creator Program

The founding creators
change everything.

Joining as a founding creator means helping shape Launch from the very beginning.

Founding Equity Opportunity

May have the opportunity to participate in Launch's Creators Ownership program as the platform grows, subject to program details.

Priority Placement

Your channel surfaces first on the platform as we build our subscriber base.

Early Monetization

Among the first to monetize your audience as the platform comes online.

Governance Council Invitation

Founding creators are invited to take part in the Creator Governance Council.

Co-Creation Access

Help shape product decisions, feature roadmap, and platform policies alongside the founding team.

Early Audience Network

Cross-promotional access across founding creator channels as we launch.

Launch is building the future of creator-owned streaming.

Applications are reviewed on a rolling basis. We're keeping the founding cohort small so we can work closely with each creator who joins.

Meet the Founder

Launch was founded by Christopher Carson, an entrepreneur with a background in building communities, entertainment experiences, and live events.

Over the years, Christopher has owned, operated, promoted, and managed multiple entertainment venues and events, giving him firsthand experience in what it takes to build audiences and create memorable experiences.

The idea for Launch came from a simple belief:

Creators are the reason streaming platforms succeed. They build the communities, create the content, and bring the audiences. Launch is being built around the idea that creators should have the opportunity to participate in the growth of the platform they help build.

Launch is currently in its early stages, focused on bringing together creators, streamers, DJs, podcasters, promoters, gamers, and entertainers who want to help shape the future of creator-owned streaming.

Your platform is
waiting to be built.

Apply to join the founding creators helping shape the future of creator-owned streaming.

Applications reviewed within 72 hours